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Cornwall Film Festival
Sharing stories from all corners of the globe.

Working with Mor Media Charity, we crafted a cinematic identity for Cornwall Film Festival that transforms the Cornish flag into a viewfinder, where the double L of Cornwall becomes the F of film, pointing towards the South West. Merging place and perspective, the mark invites audiences to step into the frame and experience "Stories from Every Corner of the Globe" bringing world-class films, diverse voices and new points of view to the very tip of this island.

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The black-and-white palette nods to the Cornish flag, while the halftone, gritty aesthetic not only unifies the festival visuals, but also echoes the lo-fi, challenger spirit of Mor Media’s roots, celebrating raw, independent cinema, low-budget filmmaking and the passionate creatives behind every frame.

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We created a templated sting that was easily updateable by the Cornwall Film Festival team as new films were announced, and adaptable for producing new versions for special events such as industry talks, galas, and workshops.

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Louise 
Executive Director of Mor Media Charity

Working with Will has been exceptional. In over two decades working in the creative industries, I’ve rarely met someone so consistently professional, calm, and reliable. He delivered every element of the Cornwall Film Festival brand with precision, creativity, and genuinely brilliant design work — all while offering outstanding value for money. Truly one of the easiest and best collaborators I’ve ever worked with.

Service
Brand strategy
Visual identity
Motion graphics
Print
Merchandise
Team
Client: Mor Media
Motion: Tyler Jack-Cross
Sound: Tyler Jack-Cross
Event Photography: Mor Media
Print: Newspaper Club

Other works